Do you want more customers to choose you over your competition? Smart marketers use a compelling value proposition to show prospects why their company is better than the competition. In this guide, we’ll share 32 value propositions that are impossible to resist.

Looking for a surefire way to persuade people to buy your products? Customer testimonials are a powerful tool that every marketer should have in their arsenal. In this post, we’ll share 9 different types of customer testimonials examples that you can use on your website.

What do you get when you cross the unassuming and good-natured slide-in campaign with impossibly powerful display rules?Conversion gold, friends. Let us show you what we mean.Slide-in campaigns are often overlooked for their much louder, life-of-the-party sibling, the popup. But the truth is slide-ins can be incredibly powerful tools for converting engaged visitors into subscribers and customers.

Exit popups work.If you’re looking for ways to dramatically increase your conversions, exit popups are the not-so-secret weapon that will get you there.In this article, we’ll show you 40 exit popup hacks that will substantially grow your subscribers, and your revenue.

You want to know the best way to make people more interested in what you have to offer? Take some of it away by using gated content.Gated content is online content (like articles, videos, white papers, etc.) that you have to fill in a form to get access to. The form might ask for just your email address, or you might need to provide your name, phone number, or other information in exchange for access. It’s also referred to as locked content.

Organizing a giveaway is a great way to skyrocket your online growth, and there are even free tools to help you. In this article, we share our picks for the best online giveaway tools and WordPress giveaway plugins that make it easy to grow traffic and social media followers—and your bottom line!

Businesses, bloggers, and entrepreneurs live and die by their email marketing. You have to increase subscribers to survive.“The money,” as it’s often said, “is in the list.”That’s why there are so many great articles out there offering strategies for getting more leads and boosting conversion rates.

It’s no secret that OptinMonster is the best way to capture emails and build your subscriber base out there. But we also know how important it is for you to understand the ins and outs of lead generation; that goes beyond creating a killer optin and letting it do its thing on your site.

Need to know how to build an email list fast? Get big results in little time by following proven list building strategies. In this guide, we’ll share how to get 100,000 subscribers in 5 months even if you’re new to this whole lead generation thing.

Want to know how to grow your email list? You already know that the more ways you can entice people to join your email list, the better. In this post, we’ll share 80 proven and simple ways to grow your email list.